Reclamebureau Utrecht
Welkom bij effectgroep*! Wij bedenken en maken effectieve reclames en campagnes. En dat doen we voor bedrijven, merken en overheid. Below the line, above the line. Ook voor jou maken we campagnes waar je echt iets aan hebt. Bijvoorbeeld een arbeidsmarktcampagne of voorlichtingscampagne. En wat we bedenken maken we ook. We zijn jouw full service reclamebureau uit Utrecht.
Wist je dat we in 2021, 2022, 2023 én 2024 verkozen zijn tot beste communicatieadviesbureau van NL.












Advertising partner
Everything for your brand
We are a full-service advertising agency from Utrecht with one big creative floor. There you'll find everything you need for your campaigns. Or rather: there you will find iedereen die je nodig hebt voor jouw merk. Bijvoorbeeld communicatieadviseurs, designers en developers. En de beste content- en campagnemanagers die sturen op resultaat.
Integrated approach
The media landscape is fragmented. And it's getting busier offline and online. Reaching your target group effectively requires an integrated approach, from strategy to media planning. We offer a one-stop shop for everything related to advertising and campaigns. That is the most efficient for you as a client. And it provides the very best results.

From one-off to part-of
Co-creation
Choosing an effect group* is choosing an advertising agency that wants to understand and understand your brand, your target group and your world. We are not going for one-offs but investing in long-term relationships with brands. Our vision is that we achieve real results through cooperation and co-creation. We take the lead, but we need you.
Strategy
Really good campaigns and advertisements come from sharp strategic insights and choices. Strategy is the source of inspiration for creation. Expect us to take a fresh look at your challenge in the strategic phase. In doing so, we are not afraid to involve your target group.
And 4x best agency in NL
We weren't born yesterday: 25 years ago, effect group* was founded by Simon Renes. Samen met zijn collega-effectmakers zorgt hij iedere dag voor creatief en kwalitatief werk waar opdrachtgevers echt iets aan hebben. Dat klanten ons werk écht waarderen, blijkt uit het meest recente onderzoek onder zakelijke dienstverleners (MT1000). Daarin scoren we voor het derde jaar op rij de eerste plek: in de categorie communication advice and the category event marketing.
The starting point
Our Creative Brief is the blacksmith's secret and the start of every assignment. Together, we will go through this briefing and name and describe the principles. And we determine the target group, context, objectives, timing and budget. In doing so, we lay the valuable basis for the creative process and continuation of the assignment. Do you want to know how we can get you a razor-sharp briefing? And also want to make your advertising and campaigns a great success? Mail Tanya and get our Creative Brief!
Need an advertising agency in Utrecht?
